The United Nations International Children's Emergency Fund (UNICEF) defines cyberbullying as “bullying with the use of digital technologies” and that it can “take place on social media, messaging platforms, gaming platforms and mobile phones. It is repeated behavior, aimed at scaring, angering or shaming those who are targeted.”
Cyberbullying is not only rampant in the UK, but also in other parts of the world. Based on market research company Ipsos’s 2018 survey involving over 20,000 respondents worldwide, it was revealed that Malaysia, Australia and China are among the world’s top countries where parents have reported their children experiencing cyberbullying. The aforementioned ASEAN member state was ranked sixth among 28 countries, and second in Asia behind India.
Another key finding of the Ipsos report also show that nearly one in five parents worldwide said that their child has experienced cyberbullying.
The after-effects of cyberbullying vary from person to person. In a study conducted by telecommunications company Telenor, it was found that 29 percent of the 320 parents interviewed said that being cyberbullied affected their child negatively and that they were “depressed” for a period of time.
However, there have been tragic cases where victims have taken their own lives due to relentless cyberbullying. Back in May, R Thivya Nayagi, a 20-year-old Malaysian allegedly committed suicide after she was inundated by hateful messages left on a viral TikTok video she made with her male colleague.
“Bullycide” or death by suicide due to bullying has been on the rise for the past decade among young people around the world, fuelled by online bullying that accompanies traditional bullying.
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